Sunday, 13 August 2017

Nostalgia

Nostalgia Research - SZ

Here we see lots of textured glass bottles, simple label designs and different shaped bottles differentiating brands.











Nostalgia Brainstorm - SZ




Why Juicies - SZ


New Juicies packaging - SZ

With Juicies it was never about the packaging, but is this organic, simple, humble approach going to work with children? are Juicies still "cool" ?





Flavours that evoke Good Memories - SZ

What if the flavours were based off happy memories from our childhoods? Most memories would involve unhealthier food options like Pavlova at christmas or sour candy at school, finding the sourest candy available and seeing who can handle eating it. But what if these experiences could be available as a healthy option, with all the positive memories attached?


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